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Social Media Tips : Why Should I Help You? via @sejournal, @mjleonard

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When the clock struck midnight on January 1st, I began running. It was a 5k run in Philadelphia, along the Schuylkill River, to be more specific. During this run, I passed a homeless man. Rather than running past him, I stopped. I gave him $100. Later that day, I stopped to think in greater detail about that incident. What was it that compelled me to engage him? I think the answer to that question, in this case, should be fairly obvious. The night was cold and rainy. No person should be outside and homeless, regardless of how they got there. […]

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