10 Ways to Be a Great SEO via @sejournal, @mjleonard
Most of us see the same tweets, read the same blogs and know the same case studies. We know to optimize titles and anchor text, fix canonical issues, write compelling meta descriptions and so on. In...
View ArticleThe ABCs of a Great SEO Leader via @sejournal, @mjleonard
So, you can audit a site. I’ll bet you have a methodology in place to do it a thousand times over. You probably do it pretty darn well. You insure the proper keywords are in page titles, canonical...
View ArticleLarge Site SEO: How to Waste Your #1 Ranking with Bad Formulas via...
If you’re a serious SEO, this is the post to show it in the ‘Comments’ below. The following example is a real world example, from a large site, and not for the faint of heart. Keep in mind that we’re...
View ArticleTwitter SEO: 4 Simple Tips to Help Your Twitter Profile Rank via @sejournal,...
Twitter SEO can help you take one more step towards owning your online reputation. When people think of Twitter, they don’t usually think of it as a SEO or reputation management tool. Yet, when...
View ArticleGoogle Translate: Web Page Translation Tools via @sejournal, @mjleonard
When it comes to the translation of web pages, or making your website easily available in other languages, ‘Google Translate’ is a very useful tool. You may not even realize it exists, which would be...
View ArticleLocal SEO: Using Multiple URLs for Rankings via @sejournal, @mjleonard
One tactic frequently implemented successfully with Local SEO is the use of multiple URLs, or micro-sites. To help you better understand how this functions, I’ve chosen to use a real life example of a...
View ArticleLawsuits & PR Nightmares: Why Employees Need Social Media Guidelines via...
How have companies with more than 1,000 employees been faring with employees and their social media use? According to multiple recent studies, it appears that many companies have encountered problems...
View ArticleHow to Identify Indented Listings Opportunities via @sejournal, @mjleonard
This is a story for the ‘Seed Man’. I do not know, nor do I have any affiliation with, the aforementioned ‘Man of Seeds’. However, if you read this Mr. Seedman, please feel free to use this strategy...
View ArticleSocial Media Tips : Why Should I Help You? via @sejournal, @mjleonard
When the clock struck midnight on January 1st, I began running. It was a 5k run in Philadelphia, along the Schuylkill River, to be more specific. During this run, I passed a homeless man. Rather than...
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